Friday, July 6, 2012

Pay No Attention to the Man Behind the Curtain | What This Means to Insurance Agents


From the book by L. Frank BaumThe Wonderful Wizard of Ozcomes one of my favorite quotes “Pay no attention to the man behind the curtain!”

In our age of sound bites, self-appointed pundits and mega-hype, we need to take heed to this sage advice. Let’s take the future of Medicare for example:

Medicare will go bankrupt in seven years unless drastic changes are made. So we were warned – in 1969.

Experts pegged the countdown to disaster at eight years in 1981 and four years in 1997. In fact, every report by the program’s Trustees, since the first one was issued in 1970, has projected pending bankruptcy. Some of those reports saw it coming in as little as two years.

Last week, the Trustees reported that insolvency is now due in 2024, five years earlier than they predicted a year ago.*

So, with every warning in the last 43 years the government has adjusted and maintained the solvency of the program, because to not do so would create havoc in the electoral body of representatives and cost them their jobs.

What does that mean to us in the insurance industry today? Well:
  • Original Medicare Part A and Part B has remained fundamentally the same since 1965 with an actual increase in benefits due to medical technology while adjusting the program costs to keep up with medical costs and inflation.
  • One change is that we have more creative ways to help more people supplement Medicare today than any time since 1965.
  • The increasing number of Medicare enrollees will drive more than $3,000,000,000 of annualized new business premium in the Medicare Supplement market in 2012, and that number is projected to increase 50% in the next 3 years.
  • Nine out of ten Medigap policyholders are satisfied with their coverage. **
  • More than nine out of ten (91 percent) would recommend Medigap coverage to a friend or relative when they turn 65 and enroll in Medicare. **
Our opportunity in the Senior Market is unprecedented!!! Our next few posts will be highlighting this opportunity and how we at Senior Market Specialists, and you, can capitalize on this. Until then; “Pay no attention to the man behind the curtain!”


**AMERICANVIEWPOINT AHIP National Medigap Satisfaction Survey

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